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The Omnivore's Dilemma: A Natural History of Four Meals

The Omnivore's Dilemma: A Natural History of Four Meals by Michael Pollan from Penguin

    A national bestseller that has changed the way readers view the ecology of eating, this revolutionary book by award winner Michael Pollan asks the seemingly simple question: What should we have for dinner? Tracing from source to table each of the food chains that sustain us— whether industrial or organic, alternative or processed—he develops a portrait of the American way of eating. The result is a sweeping, surprising exploration of the hungers that have shaped our evolution, and of the profound implications our food choices have for the health of our species and the future of our planet.

    List Price: $16.00
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    Guns, Germs, and Steel: The Fates of Human Societies

    Guns, Germs, and Steel: The Fates of Human Societies by Jared Diamond from W. W. Norton

      Explaining what William McNeill called The Rise of the West has become the central problem in the study of global history. In Guns, Germs, and Steel Jared Diamond presents the biologist's answer: geography, demography, and ecological happenstance. Diamond evenhandedly reviews human history on every continent since the Ice Age at a rate that emphasizes only the broadest movements of peoples and ideas. Yet his survey is binocular: one eye has the rather distant vision of the evolutionary biologist, while the other eye--and his heart--belongs to the people of New Guinea, where he has done field work for more than 30 years.

      With a new chapter. The phenomenal bestseller—over 1.5 million copies sold—is now a major PBS special.

      Winner of the Pulitzer Prize, Guns, Germs, and Steel is a brilliant work answering the question of why the peoples of certain continents succeeded in invading other continents and conquering or displacing their peoples. This edition includes a new chapter on Japan and all-new illustrations drawn from the television series.

      Until around 11,000 BC, all peoples were still Stone Age hunter/gatherers. At that point, a great divide occurred in the rates that human societies evolved. In Eurasia, parts of the Americas, and Africa, farming became the prevailing mode of existence when indigenous wild plants and animals were domesticated by prehistoric planters and herders. As Jared Diamond vividly reveals, the very people who gained a head start in producing food would collide with preliterate cultures, shaping the modern world through conquest, displacement, and genocide.

      The paths that lead from scattered centers of food to broad bands of settlement had a great deal to do with climate and geography. But how did differences in societies arise? Why weren't native Australians, Americans, or Africans the ones to colonize Europe? Diamond dismantles pernicious racial theories tracing societal differences to biological differences.

      He assembles convincing evidence linking germs to domestication of animals, germs that Eurasians then spread in epidemic proportions in their voyages of discovery. In its sweep, Guns, Germs and Steel encompasses the rise of agriculture, technology, writing, government, and religion, providing a unifying theory of human history as intriguing as the histories of dinosaurs and glaciers. 32 illustrations.

      List Price: $24.95
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      The Third Chimpanzee: The Evolution and Future of the Human Animal (P.S.)

      The Third Chimpanzee: The Evolution and Future of the Human Animal (P.S.) by Jared M. Diamond from Harper Perennial

        Jared Diamond states the theme of his book up-front: "How the human species changed, within a short time, from just another species of big mammal to a world conqueror; and how we acquired the capacity to reverse all that progress overnight." The Third Chimpanzee is, in many ways, a prequel to Diamond's prize-winning Guns, Germs, and Steel. While Guns examines "the fates of human societies," this work surveys the longer sweep of human evolution, from our origin as just another chimpanzee a few million years ago. Diamond writes:

        It's obvious that humans are unlike all animals. It's also obvious that we're a species of big mammal down to the minutest details of our anatomy and our molecules. That contradiction is the most fascinating feature of the human species.

        The chapters in The Third Chimpanzee on the oddities of human reproductive biology were later expanded in Why Is Sex Fun? Here, they're linked to Diamond's views of human psychology and history.

        Diamond is officially a physiologist at UCLA medical school, but he's also one of the best birdwatchers in the world. The current scientific consensus that "primitive" humans created ecological catastrophes in the Pacific islands, Australia, and the New World owes a great deal to his fieldwork and insight. In Diamond's view, the current global ecological crisis isn't due to modern technology per se, but to basic weaknesses in human nature. But, he says, "I'm cautiously optimistic. If we will learn from our past that I have traced, our own future may yet prove brighter than that of the other two chimpanzees." --Mary Ellen Curtin

        The Development of an Extraordinary Species

        We human beings share 98 percent of our genes with chimpanzees. Yet humans are the dominant species on the planet -- having founded civilizations and religions, developed intricate and diverse forms of communication, learned science, built cities, and created breathtaking works of art -- while chimps remain animals concerned primarily with the basic necessities of survival. What is it about that two percent difference in DNA that has created such a divergence between evolutionary cousins? In this fascinating, provocative, passionate, funny, endlessly entertaining work, renowned Pulitzer Prize-winning author and scientist Jared Diamond explores how the extraordinary human animal, in a remarkably short time, developed the capacity to rule the world . . . and the means to irrevocably destroy it.

        List Price: $14.95
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        Fingerprints of the Gods

        Fingerprints of the Gods by Graham Hancock from Three Rivers Press

          The bestselling author of The Sign and the Seal reveals the true origins of civilization. Connecting puzzling clues scattered throughout the world, Hancock discovers compelling evidence of a technologically and culturally advanced civilization that was destroyed and obliterated from human memory. Four 8-page photo inserts.

          List Price: $19.95
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          The Mind of the Market: Compassionate Apes, Competitive Humans, and Other Tales from Evolutionary Economics

          The Mind of the Market: Compassionate Apes, Competitive Humans, and Other Tales from Evolutionary Economics by Michael Shermer from Times Books

            Bestselling author Michael Shermer explains how evolution shaped the modern economy—and why people are so irrational about money
            How did we make the leap from ancient hunter-gatherers to modern consumers and traders? Why do people get so emotional and irrational about bottom-line financial and business decisions? Is the capitalist marketplace a sort of Darwinian organism, evolved through natural selection as the fittest way to satisfy our needs? In this eye-opening exploration, author and psychologist Michael Shermer uncovers the evolutionary roots of our economic behavior.

            Drawing on the new field of neuroeconomics, Shermer investigates what brain scans reveal about bargaining, snap purchases, and establishing trust in business. He scrutinizes experiments in behavioral economics to understand why people hang on to losing stocks, why negotiations disintegrate into tit-for-tat disputes, and why money does not make us happy. He brings together astonishing findings from psychology, biology, and other sciences to describe how our tribal ancestry makes us suckers for brands, why researchers believe cooperation unleashes biochemicals similar to those released during sex, why free trade promises to build alliances between nations, and how even capuchin monkeys get indignant if they don’t get a fair reward for their work.

            List Price: $26.00
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            Pathologies of Power: Health, Human Rights, and the New War on the Poor (California Series in Public Anthropology, 4)

            Pathologies of Power: Health, Human Rights, and the New War on the Poor (California Series in Public Anthropology, 4) by Paul Farmer from University of California Press

              Pathologies of Power uses harrowing stories of life--and death--in extreme situations to interrogate our understanding of human rights. Paul Farmer, a physician and anthropologist with twenty years of experience working in Haiti, Peru, and Russia, argues that promoting the social and economic rights of the world's poor is the most important human rights struggle of our times. With passionate eyewitness accounts from the prisons of Russia and the beleaguered villages of Haiti and Chiapas, this book links the lived experiences of individual victims to a broader analysis of structural violence. Farmer challenges conventional thinking within human rights circles and exposes the relationships between political and economic injustice, on one hand, and the suffering and illness of the powerless, on the other.
              Farmer shows that the same social forces that give rise to epidemic diseases such as HIV and tuberculosis also sculpt risk for human rights violations. He illustrates the ways that racism and gender inequality in the United States are embodied as disease and death. Yet this book is far from a hopeless inventory of abuse. Farmer's disturbing examples are linked to a guarded optimism that new medical and social technologies will develop in tandem with a more informed sense of social justice. Otherwise, he concludes, we will be guilty of managing social inequality rather than addressing structural violence. Farmer's urgent plea to think about human rights in the context of global public health and to consider critical issues of quality and access for the world's poor should be of fundamental concern to a world characterized by the bizarre proximity of surfeit and suffering.

              List Price: $18.95
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              The Horse, the Wheel, and Language: How Bronze-Age Riders from the Eurasian Steppes Shaped the Modern World

              The Horse, the Wheel, and Language: How Bronze-Age Riders from the Eurasian Steppes Shaped the Modern World by David W. Anthony from Princeton University Press

                Roughly half the world's population speaks languages derived from a shared linguistic source known as Proto-Indo-European. But who were the early speakers of this ancient mother tongue, and how did they manage to spread it around the globe? Until now their identity has remained a tantalizing mystery to linguists, archaeologists, and even Nazis seeking the roots of the Aryan race. The Horse, the Wheel, and Language lifts the veil that has long shrouded these original Indo-European speakers, and reveals how their domestication of horses and use of the wheel spread language and transformed civilization.

                Linking prehistoric archaeological remains with the development of language, David Anthony identifies the prehistoric peoples of central Eurasia's steppe grasslands as the original speakers of Proto-Indo-European, and shows how their innovative use of the ox wagon, horseback riding, and the warrior's chariot turned the Eurasian steppes into a thriving transcontinental corridor of communication, commerce, and cultural exchange. He explains how they spread their traditions and gave rise to important advances in copper mining, warfare, and patron-client political institutions, thereby ushering in an era of vibrant social change. Anthony also describes his fascinating discovery of how the wear from bits on ancient horse teeth reveals the origins of horseback riding.

                The Horse, the Wheel, and Language solves a puzzle that has vexed scholars for two centuries--the source of the Indo-European languages and English--and recovers a magnificent and influential civilization from the past.

                List Price: $35.00
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                The New Dictionary of Cultural Literacy: What Every American Needs to Know

                The New Dictionary of Cultural Literacy: What Every American Needs to Know by E. D. Hirsch from Houghton Mifflin

                  In this fast-paced information age, how can Americans know what's really important and what's just a passing fashion? Now more than ever, we need a source that concisely sums up the knowledge that matters to Americans -- the people, places, ideas, and events that shape our cultural conversation. With more than six thousand entries,The New Dictionary of Cultural Literacy is that invaluable source.
                  Wireless technology. Gene therapy. NAFTA. In addition to the thousands of terms described in the original Dictionary of Cultural Literacy, here are more than five hundred new entries to bring Americans' bank of essential knowledge up to date. The original entries have been fully revised to reflect recent changes in world history and politics, American literature, and, especially, science and technology. Cultural icons that have stood the test of time (Odysseus, Leaves of Grass, Cleopatra, the Taj Mahal, D-Day) appear alongside entries on such varied concerns as cryptography, the digital divide, the European Union, Kwanzaa, pheromones, SPAM, Type A and Type B personalities, Web browsers, and much, much more.
                  As our world becomes more global and interconnected, it grows smaller through the terms and touchstones that unite us. As E. D. Hirsch writes in the preface, "Community is built up of shared knowledge and values -- the same shared knowledge that is taken for granted when we read a book or newspaper, and that is also taken for granted as part of the fabric that connects us to one another." A delicious concoction of information for anyone who wants to be in the know, The New Dictionary of Cultural Literacy brilliantly confirms once again that it is "an excellent piece of work . . . stimulating and enlightening" (New York Times) -- the most definitive and comprehensive family sourcebook of its kind.

                  List Price: $29.95
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                  The Seven Daughters of Eve

                  The Seven Daughters of Eve by Bryan Sykes from W. W. Norton & Company

                    The national bestseller that reveals how we are descended from seven prehistoric women. One of the most dramatic stories of genetic discovery since James Watson's The Double Helix, The Seven Daughters of Eve reveals the remarkable story behind a groundbreaking scientific discovery. After being summoned in 1997 to an archaeological site to examine the remains of a five-thousand-year-old man, Bryan Sykes ultimately was able to prove not only that the man was a European but also that he has living relatives in England today. In this lucid, absorbing account, Sykes reveals how the identification of a particular strand of DNA that passes unbroken through the maternal line allows scientists to trace our genetic makeup all the way back to prehistoric times, to seven primeval women, the Seven Daughters of Eve.

                    List Price: $16.95
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                    The Culture Code: An Ingenious Way to Understand Why People Around the World Live and Buy as They Do

                    The Culture Code: An Ingenious Way to Understand Why People Around the World Live and Buy as They Do by Clotaire Rapaille from Broadway

                      Why are people around the world so very different? What makes us live, buy, even love as we do? The answers are in the codes.

                      In The Culture Code, internationally revered cultural anthropologist and marketing expert Clotaire Rapaille reveals for the first time the techniques he has used to improve profitability and practices for dozens of Fortune 100 companies. His groundbreaking revelations shed light not just on business but on the way every human being acts and lives around the world.

                      Rapaille’s breakthrough notion is that we acquire a silent system of codes as we grow up within our culture. These codes—the Culture Code—are what make us American, or German, or French, and they invisibly shape how we behave in our personal lives, even when we are completely unaware of our motives. What’s more, we can learn to crack the codes that guide our actions and achieve new understanding of why we do the things we do.

                      Rapaille has used the Culture Code to help Chrysler build the PT Cruiser—the most successful American car launch in recent memory. He has used it to help Procter & Gamble design its advertising campaign for Folger’s coffee – one of the longest lasting and most successful campaigns in the annals of advertising. He has used it to help companies as diverse as GE, AT&T, Boeing, Honda, Kellogg, and L’Oréal improve their bottom line at home and overseas. And now, in The Culture Code, he uses it to reveal why Americans act distinctly like Americans, and what makes us different from the world around us.

                      In The Culture Code, Dr. Rapaille decodes two dozen of our most fundamental archetypes—ranging from sex to money to health to America itself—to give us “a new set of glasses” with which to view our actions and motivations. Why are we so often disillusioned by love? Why is fat a solution rather than a problem? Why do we reject the notion of perfection? Why is fast food in our lives to stay? The answers are in the Codes.

                      Understanding the Codes gives us unprecedented freedom over our lives. It lets us do business in dramatically new ways. And it finally explains why people around the world really are different, and reveals the hidden clues to understanding us all.

                      List Price: $14.00
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